I had a really exciting chat with two PUBLICITY PRINCESS members the other day, Pretzel and Catherine who became part of The Publicity Princess family in Thailand earlier this year.

Catherine is part of a great group called Zonta, an international organisation who’s charter is to advance the status of women around the world.

She wanted to pick my brain about an amazingly inspiring woman who helps homeless women and has written a book about her experiences.  Catherine wants so much to help this woman get her message out, but wasn’t quite sure where to start……..so we started throwing some ideas around.

Suddenly we had created a strategy where she will be able to infiltrate a large number of local papers in and around where this author works and lives, we discussed the power of ‘Piggy back Publicity’ and how this is an almost GUARANTEED way to generate publicity, and then we hit on the big one about offering A Current Affair an exclusive for an event this woman is having as a fundraiser.

Wow – what a power lunch!!

I cannot wait to see Catherine’s first draft of her release so we can start getting this out to the media.  Her passion was contagious and we are both very excited about the impact we can have on this woman’s life and the lives of those she helps.

A mastermind BRAINSTORMING session can unlock many ideas and have a HUGE impact on your business (or that of your clients).

I often have mastermind sessions with my mentors and friends, Pete Godfrey, Mal Emery, Bret Thomson, Pauline Purvis, Glenn Twiddle, Roberta Faddoul, Craig Whitley, Denva Emery, Anita Lee, Rowena Helps and the list goes on……

We can ALL benefit from a bit of a BRAINSTORM – and my clients will have even more opportunity to brainstorm with me as one of the added benefits to the new GREEN ROOM membership.  Watch this space to see when THE GREEN ROOM is launched.

PS – If you like what you read HERE, and want more publicity ideas spoon-fed to you each and every month why not scoot over to the PRODUCTS page and register for THE SCOOP.  You’ll get over $670 worth of FREE bonus gifts plus THE SCOOP delivered to your door each and every month.  Remember, if you’re not getting THE SCOOP, you’re OUT OF THE LOOP!